Emergency Migration of a Digital Products Brand to Shopify Before a Hard Deadline

An emergency migration of a digital products brand from a custom platform to Shopify, completed in 4 to 5 weeks ahead of a hard legal deadline.

Project snapshot

Industry
Digital products brand for educators, USA
Migrated from
Custom platform
Migrated to
Shopify
Timeline
4 to 5 weeks
  • 1,430 digital products
  • 59,410 customers
  • 4 to 5 weeks

The challenge

The brand had to leave its custom platform before a fixed legal deadline. The catalog was entirely digital downloads, and the customer base was large with VIP customers who needed to keep their status.

What we did

  • Migrated 1,430 digital products with downloadable files
  • Migrated 59,410 customers, keeping VIP customer tagging
  • Migrated order history, filtering out zero value card orders while keeping gift card and rewards orders
  • Set up expiring download links on Shopify

Results

Live on Shopify in 4 to 5 weeks, before the legal deadline.

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