Book a Call

WooCommerce to Shopify Migration

A WooCommerce to Shopify migration moves your products and variations, customers, orders, coupons, reviews and subscriptions from WooCommerce into Shopify, then 301 redirects every /product/, /product-category/ and /product-tag/ URL to its new Shopify address. Ecomzier maps variable products to Shopify variants, replaces extensions and tests everything before launch.

Get a Free Migration Plan

Try before you buy: review a working copy of your store on Shopify before you commit.

Who is a WooCommerce to Shopify migration for?

WooCommerce runs as a plugin inside WordPress, so you host and update WordPress, WooCommerce and every extension yourself. Shopify is hosted and updated for you. This page covers stores where WooCommerce is the main job. If your site is mostly blog content with a small shop, see our WordPress to Shopify migration page. These are the WooCommerce stores we migrate most often:

Stores with large variable catalogs

Hundreds or thousands of variable products, global attributes and per variation stock, images and prices that a CSV import alone will not restructure correctly.

Subscription businesses

Active WooCommerce Subscriptions with renewals you cannot afford to interrupt, where saved payment methods and renewal dates must carry over.

Stores built on extensions

Bookings, Memberships, Product Add-Ons, multi currency and tax plugins that each need a Shopify feature or app in their place.

Brands heading to Shopify Plus

Higher volume, several markets or wholesale needs. The same migration can land directly on Shopify Plus, with integrations planned from day one.

Data	Store Migration app	Ecomzier migration
Products	Yes. Shopify's WooCommerce guide notes that products with more than three options will not have their options imported (Shopify Help Center).	Products, variations, images, attributes and SEO fields, with products over three variation attributes restructured before import.
Customers	Yes, listed in the app description.	Customers with addresses, tags and marketing consent.
Historical orders	Not listed in the app description.	Imported through the Shopify API with line items, refunds, taxes, notes and dates.
Reviews	Not listed. Shopify's guide says WooCommerce reviews cannot be exported and points to a reviews app (Shopify Help Center).	Read from the product reviews endpoint of the WooCommerce REST API and imported into the reviews app you choose.
Subscriptions	Not listed.	Moved into a Shopify subscription app, with saved payment methods migrated where your gateway allows it.
Coupons	Not listed.	Recreated as Shopify discounts, rule by rule.
Custom fields and extension data	Not listed.	Mapped to Shopify metafields and metaobjects.
URL redirects	Not listed.	A one to one 301 redirect map for every product, category and tag URL.

App scope as described on the Shopify App Store listing and in Shopify's WooCommerce migration guide. App features change, so check the listing for its current scope.

WooCommerce data	Moves?	Where it lands in Shopify
Simple products	Yes	Products with price, sale price, SKU, stock, weight, dimensions and images.
Variable products and variations	Yes, remapped	Variation attributes become Shopify options, and each variation becomes a variant. See the variable products table below.
Grouped and external products	Rebuilt	Grouped products become bundles or collections. External (affiliate) products keep their outbound link in a metafield and a theme button.
Virtual and downloadable products	Yes	Imported as products that do not require shipping, with files delivered by a digital downloads app.
Global and custom attributes	Yes	Attributes not used for variations become metafields that power storefront filters.
Product categories and tags	Yes, remapped	Categories become collections, including nested subcategories. Tags carry over as Shopify product tags.
Customers	Yes	Names, emails, billing and shipping addresses and marketing consent. Passwords cannot move, so customers sign in with a one time email code through new customer accounts.
Historical orders	Yes, via API	Shopify admin imports products and customers by CSV, and orders through migration apps or the API (Shopify Help Center). We include line items, refunds, taxes, shipping, notes and dates.
Coupons	Recreated	Percentage, fixed cart and fixed product coupons become Shopify discounts with their minimums, exclusions and usage limits.
Product reviews	Yes	Ratings, reviewer names, dates and text, matched to each product in your reviews app.
Shipping classes and zones	Rebuilt	Rebuilt as Shopify shipping profiles, zones and rates, then checked against real orders.
Custom fields (post meta)	Yes, mapped	Data stored by plugins or custom code is mapped to metafields or metaobjects so the theme can display it.

WooCommerce setup	Shopify equivalent	How we handle it
Attributes used for variations (size, color, material)	Product options	Up to three variation attributes become options. Each variation becomes a variant with its own SKU, price, stock, weight and image.
Attributes not used for variations	Metafields	Descriptive attributes such as fabric or care move to metafields, so they still show on the page and in filters.
Variations set to "Any" attribute value	One variant per combination	WooCommerce lets a variation match any value of an attribute (WooCommerce docs). Shopify needs every combination listed, so we expand these into explicit variants.
Four or more variation attributes	Restructured	The attributes that do not affect stock move to line item properties or metafields, or the product is split into linked products.
Product Add-Ons (text, checkboxes, file uploads, priced extras)	Line item properties	Rebuilt with a product options app that saves each choice on the order as line item properties, including priced extras.

WooCommerce extension or plugin	Shopify replacement	What to know
WooCommerce Subscriptions	Shopify subscription app, such as the free Shopify Subscriptions app	Active contracts and renewal dates are imported. Saved payment methods depend on your gateway, see the next table.
WooCommerce Bookings	Booking or appointment app	Bookable services, resources and availability are rebuilt in the app. Upcoming bookings are moved or honored before the cutover.
WooCommerce Memberships	Customer tags, segments and a membership app	Members are tagged on import, and gated content and member discounts are rebuilt in the app or theme.
Multi currency plugins	Shopify Markets	Markets handles local currencies, languages and domains. Full local currency features need Shopify Payments (Shopify Help Center).
Tax plugins	Shopify Tax	Shopify Tax automates tax calculation for stores in the United States, Canada, the UK and the EU. Tax overrides and exempt customers are rebuilt in Shopify.
Payment gateway plugins	Shopify Payments or a supported third party provider	Third party transaction fees apply on third party gateways, except PayPal and manual payments when Shopify Payments is active (Shopify Help Center).
Caching, security and backup plugins	Not needed	Shopify hosts the store, includes SSL and is certified PCI DSS Level 1 (Shopify security).

Gateway holding your saved payment methods	Can they move to Shopify?	Conditions
Stripe	Yes, credit cards	Only credit card payment methods migrate from Stripe.
Braintree	Yes, credit cards and Apple Pay	PayPal and Google Pay methods stored in Braintree do not migrate.
PayPal Express	Yes, billing agreements	Needs reference transactions approved for your account by PayPal.
Authorize.net	Yes	Customer profiles with stored payment methods migrate.
Any other gateway	Not on Shopify's list	We confirm during the audit. If tokens cannot move, customers update their payment details at their next renewal.

Migrated gateways connect to Shopify to bill existing contracts, while new subscriptions charge through Shopify Payments. Shopify recommends pausing billing in your old system during the move to avoid double charges, so we schedule the cutover between renewal runs.

How we keep your SEO when moving from WooCommerce to Shopify

Shopify uses fixed URL prefixes (/products/, /collections/, /pages/, /blogs/), so nearly every WooCommerce URL changes. Rankings survive when each old URL points to the right new one:

A one to one redirect map. We crawl the live store and its XML sitemap, then 301 redirect every product, category, tag and page URL to its Shopify equivalent. No mass redirects to the homepage.
Metadata kept as is. SEO titles and meta descriptions from Yoast SEO, Rank Math or similar plugins move into Shopify's SEO fields, along with image alt text.
Sitemap resubmitted. Shopify generates /sitemap.xml automatically (Shopify Help Center). We submit it in Google Search Console and Bing Webmaster Tools on launch day and watch for 404s afterward.

Default WooCommerce permalink bases (WooCommerce docs) and where they go:

WooCommerce URL	Shopify URL	Notes
/product/blue-hoodie/	/products/blue-hoodie	Default product base. The handle stays the same where possible.
/shop/hoodies/blue-hoodie/	/products/blue-hoodie	Shop base with category. Every category path for a product redirects to the one product URL.
/product-category/hoodies/	/collections/hoodies	Default category base. Subcategories such as /product-category/hoodies/zip/ map to their own collections.
/product-tag/organic/	/collections/organic	Default tag base. Tag archives that earn traffic become automated collections; the rest redirect to the closest collection.
/shop/	/collections/all	The WooCommerce shop page becomes the all products collection.
/my-account/	/account	Customer account links and bookmarks keep working.

Shopify URL redirects are 301 redirects, can be imported by CSV, and only fire when the old path no longer loads a page. Stores can hold up to 100,000 redirects, or 20,000,000 on Shopify Plus (Shopify Help Center). Custom permalink bases are read from your settings and mapped the same way.

Step 01
Audit and API export
We connect to the WooCommerce REST API with read only keys, list extensions, gateways and data volumes, and agree what moves and what is rebuilt.
Step 02
Catalog and variant mapping
Variable products, attributes and add ons are mapped to options, variants and metafields, product by product, and you approve the plan.
Step 03
Store build and extension rebuild
We build your theme and set up subscriptions, bookings, Markets, Shopify Tax and payments in place of the old extensions.
Step 04
Test migration and review
A full copy of products, customers, orders, reviews and subscriptions goes into the new store while WooCommerce stays live.
Step 05
Cutover and monitoring
Between renewal runs we pause WooCommerce billing, import new orders and contracts, load redirects, switch the domain and watch Search Console.

Get your free WooCommerce to Shopify migration plan

Tell us about your store and our migration team will send a free, step by step plan covering your catalog, extensions, subscriptions, URLs and timeline.

Get My Free Plan

Your personal information will be processed in accordance with Shopify’s Privacy Policy

Store type	Typical size and scope	Typical timeline
Small WooCommerce store	Under 500 products, mostly simple products, a few extensions	2 to 4 weeks
Mid size WooCommerce store	500 to 5,000 products, variable products, reviews and order history	4 to 8 weeks
Subscription store	Active WooCommerce Subscriptions with payment method migration	6 to 10 weeks
Large or complex store	5,000+ products, Bookings or Memberships, several currencies, ERP integration	8 to 16 weeks

Typical ranges for planning only, not a quote or a guarantee. Your audit sets the actual schedule.

Factor	Why it matters
Variable product structure	Products with "Any" variations, four or more attributes or add ons need restructuring before import.
Order history	Years of orders with refunds and notes take longer to import and check than products and customers.
Active subscriptions	Contracts, renewal dates and payment methods need a planned cutover between renewal runs.
Extensions to replace	Bookings, Memberships, Product Add-Ons and custom plugins each need an app, a native feature or custom code.
Custom fields	Plugin and custom code data must be modeled as metafields and metaobjects.
Currencies, languages and tax	Multi currency and translation plugins move to Shopify Markets, and tax rules to Shopify Tax.
Design scope and integrations	A custom theme, ERP, fulfillment and marketplace connections each add setup and testing.

Area	WooCommerce	Shopify
Hosting and updates	You host WordPress and update core, WooCommerce and each extension yourself.	Hosted and updated by Shopify. Apps update independently of your theme.
Variations	Variations built from attributes, including "Any" value matching (WooCommerce docs).	Up to three options and 2,048 variants per product (Shopify Help Center).
Payments	A gateway plugin per provider.	Shopify Payments built in. Third party gateways carry a transaction fee (Shopify Help Center).
Tax	Manual tax rates or a tax plugin.	Shopify Tax for the US, Canada, the UK and the EU.
Selling internationally	Multi currency and translation plugins.	Shopify Markets for currencies, languages and domains.
Subscriptions	WooCommerce Subscriptions extension.	Subscription apps, including the free Shopify Subscriptions app.
Security	SSL, firewall and plugin vulnerabilities are your responsibility.	SSL included and PCI DSS Level 1 certified (Shopify security).

Clean skincare brand, USA
WooCommerce to Shopify (Advanced plan)
180,000 orders migrated
Timeline:
6 to 8 weeks
Read the case study
Flower and gift retailer, USA
WooCommerce to Shopify Plus
Full store migrated
Timeline:
8 to 10 weeks
Read the case study
Boutique lifestyle retailer, USA
WooCommerce to Shopify
Complete site migrated
Timeline:
8 weeks
Read the case study

WooCommerce to Shopify migration FAQ

Can I use Shopify's Store Migration app instead of an agency?

For a small store, possibly. Shopify's free Store Migration app imports WooCommerce product and customer data. It does not list orders, subscriptions, reviews, custom fields or redirects, so stores that need those usually bring in a migration partner.

Can WooCommerce Subscriptions move to Shopify without customers re entering cards?

Yes, if your saved payment methods sit with Stripe (credit cards), Braintree (credit cards and Apple Pay), PayPal Express (billing agreements) or Authorize.net (Shopify developer docs). With other gateways, customers usually update their payment details at their next renewal.

What happens to variable products with more than three attributes?

Shopify allows three options and 2,048 variants per product (Shopify Help Center). We keep the three attributes that drive stock as options and move the rest to metafields or line item properties, or split the product into linked products.

Can Shopify import my WooCommerce orders?

Yes, through migration apps or the Order API rather than the admin CSV import (Shopify Help Center). We pull orders from the WooCommerce REST API and import them with line items, refunds, taxes, notes and dates.

How do I keep SEO when moving from WooCommerce to Shopify?

Redirect every old URL one to one with 301s: /product/ to /products/, /product-category/ and /product-tag/ to /collections/. Keep titles, meta descriptions and alt text, then resubmit the sitemap. Shopify redirects can be imported by CSV (Shopify Help Center).

Do I have to use Shopify Payments?

No. You can use a supported third party provider, but third party transaction fees then apply, except on PayPal and manual payments when Shopify Payments is active (Shopify Help Center). Full local currency selling with Shopify Markets also needs Shopify Payments.

What replaces WooCommerce Bookings, Memberships and Product Add-Ons?

Shopify apps. Bookings move to a booking or appointment app, Memberships to customer tags plus a membership app, and Product Add-Ons to a product options app that records each choice on the order.

Will my customers need new passwords?

Passwords cannot be transferred, because WordPress stores them as one way hashes. With Shopify new customer accounts, customers sign in with a one time code sent to their email, so no password is needed (Shopify Help Center).

How long does a WooCommerce to Shopify migration take?

Typical ranges run from 2 to 4 weeks for a small store to 8 to 16 weeks for a large, integrated one. Active subscriptions add planning time. Your audit sets the actual schedule.

Book your WooCommerce to Shopify migration audit

Ecomzier has built 1,100+ Shopify stores that have generated $500M+ in client revenue, backed by 11 eCommerce awards and 400+ five star reviews. Start with a free audit of your WooCommerce store and a try before you buy demo of your store on Shopify.

All Migration Services