Upgrading a Million Dollar Athletic Gear Brand to Shopify Plus
A million dollar athletic gear brand upgraded from Shopify Basic to Shopify Plus in 12 weeks with custom B2B, seeing 78% more conversions and 35% more repeat customers.
Project snapshot
- Industry
- Athletic gear brand, million dollar business, USA
- Migrated from
- Shopify Basic
- Migrated to
- Shopify Plus
- Timeline
- 12 weeks
- +78% conversions
- +35% repeat customers
- Site speed nearly doubled
The challenge
A fast growing brand that needed B2B selling and stronger integrations than Shopify Basic allowed.
What we did
- Upgraded the store from Shopify Basic to Shopify Plus
- Built custom B2B features
- Set up integrations including Avalara for sales tax
- Improved site speed
Results
78% increase in conversions, 35% increase in repeat customers, and site speed nearly doubled.
Ecomzier LLC played a pivotal role in transforming [our business] by migrating our platform from Shopify Basic to Shopify Plus. Their expertise in implementing custom B2B features and integration solutions significantly enhanced our operations. We saw a 78% increase in conversions and a 35% rise in repeat customers.
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